A successful approach to achieving attainable goals is to start with meticulous planning. Whether you are making a career or business plan or strategizing a significant event in life, it’s important to be able to gauge your goals with specific metrics. Read my latest Lifehack.org article
Today, I am proud to announce my first self-paced on-demand course through the ANA. In the course, Establishing an Effective Digital Brand Connection, I walk you through the steps of establishing, maintaining, and updating your company’s digital presence with authenticity. I welcome you to participate (link below). If you are a corporate marketer and want to …
A few weeks ago, I asked over 80 students at two universities, “what is marketing to you?” I was looking for something more profound than what’s in textbooks– something more passion-driven and authentic. Below is my best submission. It’s from Fashion Institute of Technology student Michele Reynoso. This passage has provided me with the clarity I was looking …
It’s not often that you get chased after class by a student who has a💡 moment. But that just happened. Why? The stakes are high, and the assignment is authentic and relevant. Students have been participating in the Consulting Cup at Fordham Gabelli School of Business for over a decade. The project has evolved to a well-oiled …
I am pleased to announce that I have accepted positions as an adjunct professor of Marketing at Fordham Gabelli School of Business and Fashion Institute of Technology. Classes begin this week! My new positions round out one-third of my diversified career. I am a coachI am an educatorI am a brand consultant My job as an educator covers …
My role as a professor, a brand consultant, and a coach Read More »
No matter how competent you are as a coach, if you cannot convince your target audience that you’re worth the time, then you’re as good as invisible. They may not have told you this in your coaching certification program, but embracing branding, marketing, content creation, and sales is essential to establishing yourself and building your …
I am not a career coach; I am not a life coach; I am a #brand#coach who partners with people and businesses I respect to build meaningful brands that connect and tell a true story- your story! And when you know your story, satisfaction in your career and your life are fast followers.
Professional relationships are of two kinds: transactional and relational. Let’s explore both together. A transactional relationship is where you get and give exactly what you think you need—nothing more and often less. There are rigid boundaries in the exchange between involved parties. If you look at the contract, the goods were delivered and received. On …
Redefining Professionalism – Looking beyond transactional relationships Read More »
I recently was a featured guest on The Lisa Show about the role of intrinsic and extrinsic motivation, and how you can apply the principles of each in your life to become better motivated to achieve your goals. You can listen below or read my article on the topic. I’d love to hear your thoughts on …
Let’s bridge the gap between where you are today and where you want to go.
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