My son doesn’t just watch his heroes; he engages with them. His passion is a window into how kids consume content today – fluctuating attention spans glued to live streams, where experts unraveling mysteries hold his unwavering loyalty. This shift has been a powerful lesson for you and me. Gone are the days of predictable …
As we transition from 2023 to 2024, here are my key marketing observations and predictions. 🔙 My 2023 Observations: 🎯 Precision Targeting has become more important with a shift from broad to specific, enabling personalized content to be created. 🌱 Sustainability has grown from just a trend to a fundamental brand strategy. 🤖 AI’s role …
Today, I am proud to announce my first self-paced on-demand course through the ANA. In the course, Establishing an Effective Digital Brand Connection, I walk you through the steps of establishing, maintaining, and updating your company’s digital presence with authenticity. I welcome you to participate (link below). If you are a corporate marketer and want to …
Let’s bridge the gap between where you are today and where you want to go.
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