Jay Mandel

Jay Mandel is Your Brand Coach.

I am now an AgileBrain-Certified Coach

Unveiling Authenticity, Building Connections, and Transforming Lives. 🚀🌟 Think of our current social landscape as a sea of masks. We put on one for colleagues, another for friends, and sometimes even one for ourselves. But beneath all that lies the real you, waiting to be unmasked. That’s where AgileBrain comes in. It’s like an emotional …

I am now an AgileBrain-Certified Coach Read More »

Snow Day Blues

For working parents, juggling family and career responsibilities is a constant balancing act. A sudden school closure can disrupt that equilibrium, leading to missed deadlines, canceled meetings, and added stress. Businesses, too, can feel the impact, with lost productivity and potential revenue disruptions. So, how do we navigate this complex situation? Let’s explore together.

Unleashing Your Authenticity: Crafting Compelling Content with AI as Your Secret Weapon

Your online content and voice shouldn’t hum like a dusty ceiling fan. It should detonate like a glitter bomb in a unicorn factory! It should go from “meh” into “holy crap, that’s ME?” AI is your hype machine, not your puppeteer. The first step to not being a puppet is to know who you are, …

Unleashing Your Authenticity: Crafting Compelling Content with AI as Your Secret Weapon Read More »

From Fictional Fandoms to Real-life Heroes: Navigating the Evolving Landscape of Content Consumption with My Son

My son doesn’t just watch his heroes; he engages with them. His passion is a window into how kids consume content today – fluctuating attention spans glued to live streams, where experts unraveling mysteries hold his unwavering loyalty. This shift has been a powerful lesson for you and me. Gone are the days of predictable …

From Fictional Fandoms to Real-life Heroes: Navigating the Evolving Landscape of Content Consumption with My Son Read More »

MarTech: Unveiling Your Brand’s Essence and Impact in 2024

I have been named an official contributor to MarTech. Throughout 2024, we will delve into your interests and motivations and translate your unique qualities into a brand that truly resonates with your audience. Starting with the core of who you are, we will identify your guiding intention and chart the course for impactful implementation. Think …

MarTech: Unveiling Your Brand’s Essence and Impact in 2024 Read More »

CERTIFi by Mercy University Customer Experience Program advisory board

 I am thrilled to join the CERTIFi by Mercy University Customer Experience Program advisory board. This program, which mirrors many of the themes from my book, Brand Strategy in Three Steps, is all about designing impactful brand experiences to drive loyalty, achieve higher revenue gains, and reduce costs. It’s all about helping your organization see …

CERTIFi by Mercy University Customer Experience Program advisory board Read More »

 2024’s marketing landscape

In 2024’s marketing landscape, we are witnessing a transformation, adaptation, and innovation driven by conversations, conscience, customization, and trust. To succeed today, brands must: Speak Clearly: Optimize for voice search and understand how people naturally converse. Go Green: Embrace sustainability as a trend, profit driver, and loyalty builder. Personalize Deeply: Craft unique experiences for each …

 2024’s marketing landscape Read More »

Passion vs. Mediocrity: Be a New Green Bo, Not a Big Wong 

My friend and I recently visited New Green Bo restaurant in NYC’s Chinatown and loved it. However, the last visit was the weekend, and there was a big line. During our outing, I suggested visiting a restaurant from my childhood. Despite the lack of a line, I assumed it was still in business and good. …

Passion vs. Mediocrity: Be a New Green Bo, Not a Big Wong  Read More »