How to avoid personal brand exhaustion

When building a personal brand, it is critical to do so according to your values and beliefs.

Branding involves blurring some lines between oneโ€™s personal and professional lives.

Suppose you’re shy about sharing personal information in the public eye. In that case, you might miss out on a treasure chest of relatable, relevant, and interesting content and connections with others experiencing what you’re experiencing.

For every piece of content you create, ask yourself…

๐Ÿ˜ Who is it for?

๐Ÿ‘ What is the desired outcome?

๐Ÿง‘โ€๐Ÿคโ€๐Ÿง‘ How will it help my very specific audience?

๐™๐™๐™š๐™ฃ ๐™–๐™จ๐™  ๐™ฎ๐™ค๐™ช๐™ง๐™จ๐™š๐™ก๐™›…

๐Ÿ˜€ How will it serve me?

When you serve people first and add value clearly and consistently, you will avoid personal brand exhaustion.

#brand #content #people

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