Years of work. A voice of my own. A next chapter I’m building.

Curiosity that finds an audience.

My TikTok work includes an apple-slices video with 7.4 million views and a Jaywalking NYC “Knicks in five” video with 1.8 million views, as displayed October 9, 2026. Several more reached hundreds of thousands. I enjoy finding the detail people recognize and making content they want to share.

Going viral is fun. The longer ambition is to put that observing eye, my authorship, and years of business experience into writing people want to read—and editors want to commission.

The next chapter · My intention

I’m building toward paid freelance writing.

I will make paid freelance writing a meaningful part of my working life. I want assignments that draw on my authorship, years in business, curiosity about people, and willingness to say what the evidence supports.

I have written a book, contributed articles, taught students, advised leaders, and kept writing about the experiences that make me stop and ask another question. That work gives me a perspective I want to bring to a publication that values reporting, observation, humor, and candor.

I want to earn the assignment, do the reporting, work with an editor, and produce something worth a reader’s time. This is the next result I’m working toward.

The authorship is already here.

A published book

Brand Strategy in Three Steps, published by Kogan Page, connects identity, intent, and implementation. Explore the book, reviews, and buying options ↗

Contributed articles

My MarTech writing examines business behavior, marketing incentives, customer trust, and the consequences of shortcuts. Read a published article ↗

A wider personal voice

These Are the Breaks connects everyday observations, promises, questions, and humor. Read the publication ↗

Audience response I can document.

LinkedIn’s weekly reports recorded 170,502 impressions for December 8–14, 2025, and 109,531 for July 13–19, 2026. Those figures describe weekly activity across posts, not the reach of a single post.

I enjoy the moments when something travels. I’m also interested in what people recognized, what they argued about, and what made them send it to someone else.

The work beyond the writing.

My consulting, coaching, and workshops bring these questions into real assignments: clarify the problem, make a decision, help a team practice, and move work forward.

Bring the pieces together.

The Clean Data Alliance conference I’m planning gives these efforts a gathering point. Writing surfaces questions. Practitioners bring responses. Working sessions make those responses usable. The gathering should lead to new relationships, applications, and findings worth publishing.

A paid writing practice would extend that work through commissioned stories and independent editorial judgment. The shared thread is curiosity, followed by evidence and action.