Insight 06 · Growth & Innovation
I Heard It Through the Fakevine
From Marvin Gaye to fake followers, ad fraud, bots, and manufactured consensus: what happens when the grapevine becomes the marketplace, and nobody knows what’s real?
The accountability test
Can the decision survive informed questions?
This idea asks leaders to move past activity, convention, and confident presentation. The test is what the claim changes, who can question it, and what evidence supports the decision.
In growth & innovation, accountability means making assumptions visible, naming an owner, and connecting the work to an outcome people can recognize. If the reasoning cannot be explained clearly, the system is not ready to scale.
Source: I Heard It Through the Fakevine ↗Bring Jay into the work
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